When you can't pick up, Backline texts the caller back within seconds and asks what they need. The job comes to your phone instead of going to the next name on the list.
This is a real Backline line, the same setup your customers would hit. Call it from your cell and see exactly what they'd get.
(209) 439‑4488You'll get one text back per call, and one per hour from the same phone. Message and data rates may apply. Reply STOP any time and it stops. The demo text is a sample. On your own line, it carries your business name.
Most people don't leave a voicemail anymore. They just call the next business on the list. If you're a solo operator or a small crew, you can't be on the roof and on the phone. Every call you couldn't take is a job that may already be going to someone else.
Your business number stays exactly as it is. Backline runs behind it. Texts go out from a local number under your business name, and replies come to your own phone.
You're driving, on a roof, mid-repair. The call rings through and nobody picks up.
Within seconds, a text goes out from your dedicated Backline number asking what they need.
It lands as a plain text on your own phone. No login, no dashboard to check.
Mark a job done and a review request goes out. Customer gone quiet for 90 days? A check-in text goes out on its own.
No contract and no per-text fees. Sign up by Dec 31, 2026 and you get the founding rate.
$75 one-time setup (regular $150). After the first 90 days, the standard $99 per month applies.
$150 one-time setup. Everything in the founding plan.
Do the math for your own business: if one recovered job is worth more to you than a month of Backline, it has paid for itself. Try the demo first and judge for yourself.
Built for small crews and solo operators, where the person doing the work is also the person who has to answer the call.
No. You keep your number. Setup adds a call-forwarding rule on your phone so unanswered calls go through Backline.
I test the forwarding on your actual phone during setup. If it doesn't work cleanly on your carrier, I'll tell you straight.
Your calls ring your phone first. If you don't pick up, or the line is busy, Backline sends the text. If you answer, nothing is sent.
The text comes from a local number dedicated to your business. Replies come to your phone.
No. Backline only texts people who just called your business, and only about that call. Every text includes opt-out language, and anyone who replies STOP is removed.
It's month to month. Tell me and it's done.
Backline isn't a platform with a sales team behind it. I built every piece of it myself: the call handling, the texting, the follow-ups. I test it against real calls on my own phone. If you sign on, you're not a ticket number in a queue. You're talking directly to the person who built and runs the system.
Try the demo, then call, text or email me. I'll tell you honestly whether it fits your business.